Amazon Brand Manager · PPC Specialist

I run your whole Amazon account, so you can run your business.

8+ years managing Amazon for multimillion-dollar brands and agencies. Listings, content, logistics, account health, promotions and advertising, all under one owner. My specialty is PPC.

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8+
years on Amazon
5
regions: US, CA, UK, EU, AU
1
owner for the whole account

Every product gets an objective

Rules in Scale Insights carry it out every day.

Launch Buy visibility early. ACOS is allowed to run higher while the product gathers data.
Rank Push the keywords that matter toward page one and hold organic position.
Scale Grow ad sales while keeping TACOS steady.
Profit Tighten ACOS, cut waste and protect margin on mature products.
Marketplaces I manage
United States Canada United Kingdom Europe Australia

What I handle

One person accountable for the whole account.

Specialty

Amazon PPC

Sponsored Products, Brands and Display. Campaign structure, bid rules, harvesting, negation, placements and budgets.

Listings & SEO

Keyword research, titles, bullets and backend terms written to index and rank.

Content & images

A+ content, image stacks and copy optimized to turn traffic into orders.

Promotions

Coupons, deals and discounts timed around your ranking and sales goals.

Logistics & inventory

FBA shipments and stock planning, so ads never push a product into a stockout.

Account health

Performance metrics, policy issues and listing compliance watched closely.

Reporting

Weekly scorecards covering sales, PPC and profitability, with clear next actions.

Beyond Amazon

Shopify, TikTok, TikTok Ads and Meta Ads when your brand sells off Amazon too.

PPC specialization

PPC built on rules, not guesswork.

In Scale Insights I build multi-stack, rule-based objectives that control ACOS and TACOS across large portfolios. Each product has its own goal, and the rules apply it consistently, every day.

Routine daily work runs through Claude Code over MCP connections and my own scripts. That keeps my time on strategy and scaling, and I still review every change before it goes live.

  • Bid rules set by product lifecycle stage
  • Keyword harvesting from search terms into exact match
  • Negation of terms that spend without converting
  • Placement multipliers and dayparting
  • Budget allocation across products and marketplaces
  • Decisions measured against ACOS, TACOS and profit

Brands I've managed

Supplements, superfoods, home goods, toys and pest control.

UK · Pest control sprays & powders

AVIRO

UK · Gym & everyday performance supplements

APMZEE

UK · Multi-brand toy company

Twilight Toys

Cloud B Hugimals Speedy Monkey RazBaby Crocodile Creek
USA · Home & kitchen

Comfify

USA · Superfood (Goji Berry)

Nutrient Elements

USA · Magnesium & colostrum powders

SonoHealth

USA · Pet supplements

Pup Choice

Plus many other brands across the US, Canadian, UK, European and Australian marketplaces.

How I work

Built to beat your goals, on terms that fit you.

Solo by default, team when needed

I handle most accounts myself, so you deal with one person. For bigger accounts I can bring in a team for specific tasks.

Strategy first

Automation covers the routine, so my hours go into strategy and scaling, aiming past the targets you set.

Flat fee, flexible contract

A flat fee based on account size and scope. Full-time or part-time, with a contract shaped around what you need.

Experience

Brand and agency side.

Amazon Advertising Manager · Brainiac Brands
Human and pet supplements. PPC, automation, operations, logistics and customer service.
2024 – 2026
Amazon Brand Manager · EcoMatrix
Brand building, PPC automation, listing audits. Team lead and trainer.
2023 – 2024
Amazon Brand Associate · Enablers
PPC, listing audits and FBA management. Team lead.
2021 – 2022
PPC Specialist · Scaleup Valley
PPC, listing audits and inventory management.
2018 – 2021
Most accounts handled at once · EcoMatrix Certified PPC Specialist · Helium 10 Freedom Ticket

Tell me about your account.

Send your brand, marketplaces and current goals. I'll reply with how I would approach it and a flat-fee quote.

umairbinmussadiq1@gmail.com LinkedIn WhatsApp +44 7414 244848